Qatar Tourism Authority
The Chinese tourist is more likely to restrict their destination decisions to places they are aware of and to places that will accommodate their unique needs and expectations. Qatar Tourism Authority has partnered with PHG Consulting to establish a position in China and educate and train Qatar to have a deeper understanding of the Chinese travel market.
PHG Consulting provides an innovative and creative approach to marketing Qatar Tourism Authority in China.
- Develop and enhance the tourism product
- Build a strong distribution network
- Support strategy with powerful online marketing, PR, and media relations
- Create and build presence on Chinese social media channels
- Provide consistent reporting to quantify areas for improvement
- Establish and implement a long-term plan and vision